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PHAREX Naproxen Sodium Launch

PHAREX PR Department
November 4, 2009

Pharex HealthCorp's President and CEO, Mr. Tomas Marcelo G. Agana III,
leading the entire Pharex Team deployed in the different MRT Stations
during the launch of this new product.

Sakit ng KASO-kasuan, Itigil na!”  This is the very message sent out by Pharex as it launches its new pain reliever, Pharex Naproxen sodium last June 15, 2009. Led by Pharex HealthCorp's President and CEO, Mr. Tomas Marcelo G. Agana III, Pharex personnel were deployed in different MRT stations as Pharex invites the public to try its new pain reliever in combating joint-arthritic pain.

The New Out of Home Display of Pharex
Naproxen Sodium to remind our daily
commuters of MRT that they don't have to
endure pain...“Sakit ng KASO-Kasuan,
Itigil na!
” with Pharex Naproxen sodium.

At the same time, Pharex also unveiled its new Out of Home Advertisement for Pharex Naproxen sodium in MRT stations in both Guadalupe and Ayala. Pharex Naproxen sodium messages are visible as people goes up the steep flight of stairs of the MRT, reminding them of their joint-arthritic pain in their every step.

Its newly launched Pharex Naproxen sodium TV commercial was also aired in primetime shows on both ABS-CBN and GMA7.

Sakit ng KASO-Kasuan, Itigil na! with Pharex Naproxen sodium.

Samples of PHAREX Naproxen Sodium being distributed to MRT commuters during the launching period.

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